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Senior Manager, Creative Lead

Company: GS Marketing, Inc.
Location: Houston
Posted on: September 18, 2019

Job Description:

SUMMARY
Are you a Creative Leader that loves to inspire and execute at quick-paced, fast-growing companies? Are you passionate about creative direction and branding, and ready to design work that reaches millions of people across the country? Do you enjoy working with cross-functional teams to interpret design requirements into visual stories and deliver high-impact, conversion-driven work across every marketing channel? Do you enjoy standing in front of colleagues and clients to pitch your creative visions?

If you've found yourself nodding your head while reading this, then we've got a job for you!

At GSM, we're seeking a Senior Manager, Creative lead to join our Corporate and Product Marketing team. Our next creative rock star will oversee projects across multiple programs and channels, while also guiding and mentoring designers to build scalable creative across the organization. As the lead visual storyteller for GSM, you will be instrumental in understanding our internal and client marketing needs to develop creative briefs and design concepts that meet and exceed goals.



Essential Responsibilities


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Translate marketing objectives into compelling designs that fit the design brief and exceed target goals


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Help shape and steer all things design and creative individually, and through collaboration with other teams


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Pitch creative concepts and strategy to our clients, both internal and external, while demonstrating how design influences their expected outcomes


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Create compelling, storytelling presentations for sales, marketing, product, technology, and executive leadership


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Craft and implement successful, multi-channel design strategies by understanding client's needs and execution of deliverables on time


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Follow and execute digital and direct marketing creative trends for current and engaging designs


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Offer recommendations on creative direction, training, and constructive feedback to ensure we excel in delivery and accuracy


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Ensure brand guidelines and voice and tone of our messaging is consistent with strategies and project goals


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Stay ahead of creative trends, best practices, and benchmarks in design and content strategy


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Remain passionate about collaboration with the ability to work closely with high-level leaders within the company to ensure successful and on-target execution of internal and external creative needs


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Follow internal and client brand guidelines to ensure consistency across design and copy


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Responsible for gathering information from stakeholders, surveying competitive materials, heading brainstorming and creative sessions for program support, weighing costs and benefits of various marketing channels, and producing cohesive materials that 'wow'.



Other duties, as required.



QUALIFICATIONS

Requires a bachelor's degree with 8+ years of consumer marketing & ad agency experience in a creative/design capacity or an equivalent combination of education and experience.


- Expert in Adobe Creative Suite (e.g. InDesign, Illustrator, Photoshop, After Effects)


- Extensive experience with multiple-disciplinary design functions including but not limited to print production, editorial, animation/motion, mobile design, storyboarding, illustration, wireframing, etc

- Advanced skill with Microsoft PowerPoint

- Creative portfolio required

- Flexible and adaptable to a rapidly changing, fast-paced business environment

- Writing/editing experience a plus

- Automotive industry experience preferred but not required




CERTIFICATES, LICENSES, AND REGISTRATIONS*

None required



TRAVEL REQUIRED

Minimal travel is required for this position (up to 20% of the time and on a domestic basis).



* Is legally able to work in the United States.

The Friedkin Group and its affiliates are equal opportunity employers and maintain drug-free workplaces by conducting pre-employment drug testing.

#LI-EC1

Keywords: GS Marketing, Inc., Port Arthur , Senior Manager, Creative Lead, Advertising , Houston, Texas

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